Free Shipping on $60 +

Shop Online, Pickup in Store - Free!

Your cart

Your cart is empty

Continue shopping

Gold Card - Excludes Hairspray

609 Results

Clear filters
Redken Acidic Bonding Leave-in Treatment 5.1oz

Redken Acidic Bonding Leave-in Treatment 5.1oz

$35.02

It's A 10 Miracle Leave In Plus Keratin 4oz

It's A 10 Miracle Leave In Plus Keratin 4oz

$25.76

Surface Curls Conditioner Liter

Surface Curls Conditioner Liter

$87.84

American Crew Daily Moisturizing Conditioner Liter

American Crew Daily Moisturizing Conditioner Liter

$41.20

TIGI Bed Head Recovery Moisture Rush Conditioner Liter

TIGI Bed Head Recovery Moisture Rush Conditioner Liter

$34.00

Aquage Silkening Oil Treatment 4oz

Aquage Silkening Oil Treatment 4oz

$39.90

Amika Blockade Heat Defense Serum 1.7oz

Amika Blockade Heat Defense Serum 1.7oz

$39.14

Sexy Hair Root Pump Mousse 10oz

Sexy Hair Root Pump Mousse 10oz

$24.35

Pureology Pure Volume Conditioner 9oz

Pureology Pure Volume Conditioner 9oz

$38.11

Surface Curls Oil Gel 6oz

Surface Curls Oil Gel 6oz

$38.20

TIGI Bed Head Small Talk Thickening Cream 8oz

TIGI Bed Head Small Talk Thickening Cream 8oz

$21.00

Colorwow Money Mist Leave-in Conditioner 5oz

Colorwow Money Mist Leave In Conditioner 5oz

$29.00

Redken Color Extend Magnetics Conditioner 10oz

Redken Color Extend Magnetics Conditioner 10oz

$27.82

Kenra Platinum Thickening Conditioner Liter

Kenra Platinum Thickening Conditioner Liter

$51.50

Amika Velveteen Smoothing Balm 6.7oz

Amika Velveteen Smoothing Balm 6.7oz

$32.96

TIGI Bed Head Curls Rock Amplifier 5oz

TIGI Bed Head Curls Rock Amplifier 5oz

$23.70

Load more
Why Beauty First?

Locally-Owned & Loving it

Rooted in Nebraska since 1989.

Rewards for Every Purchase

Earn $10 for every $150 spent.

Gold Card Tuesday Perks

Members recieve 20% off every Tuesday.

Free Shipping on $60+

$7.99 shipping on orders below $60. Always free in-store pick up!